Brief outline of the members

Xavier Muñoz

Ecuadorian entrepreneur for about 20 years.  His conservation and environmental activity  has been fundamental in his professional and personal life. Xavier collaborated closely with CECIA (today Aves & Conservación) as well as with Fundaciòn Jocotoco. And without doubt, this has been an educational experience which aimed to the conservation of important forests. The goals accommplished were  definitely positive to the environment.

His biggest motivation as part of Fundación Sembrando Esperanza, is to imprint and execute during the next 20 years, actions which will contribute to solve some of the environmental problems that our country and planet are in need of. Some of these being deforestation and the near extinction of mammals and birds
“The challenge is huge but my will is even bigger”, he says. 

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Luz Álvarez:

Chilean educator, I have worked in the private sector in areas of logistics, production and customer service.

I have not been directly involved in conservation organizations, but I find some of them where “mission” is set aside, and  personal interests and ambition prevail

I find Ecuadorian Conservation Foundation “Planting Hope” is growing up in a  different way, with transparency and responsability, that motivates me to be part of this challenge.

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Guido Rada

Chilean economist. Worked for many years in the private sector, and when arriving to Ecuador on 1998, Guido got involved with non governmental organizations which work for the environment.
After directing three of these organizations, he considered that the creation of this new organization will contribute greatly  to building a better planet. 

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